Tag Archives: market downturn

April 2, 2009

Can companies reinvent themselves in a down market?

Many years ago I heard a story about how AT&T redesigned the phone network in the 1950s. It doesn’t really matter if it is true or not but it holds a valuable lesson. The story goes like this. In order for AT&T to take its telephony technology to the next level, it had to break […]

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