Service

This is Service Category

February 22, 2007

Services

Hurwitz & Associates services give you an actionable understanding of your market, business needs, customers, prospects, and competition, as well as the implications of on-going innovation. We give you the information you need to make better business decisions. And we help you apply that knowledge for a competitive advantage.

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February 13, 2007

Hurwitz & Assoc On Call

In an business environment that changes as often as the technology industry, you might wish to have a trustworthy expert in your corner. In fact, it is critical that you keep your pulse on the latest innovations, emerging competitors, and market trends. Hurwitz & Associates On Call is the answer for companies that recognize the […]

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February 13, 2007

Hurwitz & Assoc Live

Third-party corroboration is an important aspect of marketing any product, technology, or intellectual property. Assertions are more credible when they are backed by objective, third-party evidence. Hurwitz & Associates has the reputation and recognition required to validate your messaging. As authorities in the technology industry, our analysts’ statements carry weight. That’s because every presentation we […]

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February 13, 2007

Partnership Optimization Program

In many cases, it’s true: two heads are better than one. Partnerships with other vendors can maximize your supply chain, broaden your market, and accelerate sales. The right partners provide inferred credibility and the opportunity to leverage technology, marketing, and sales, as well as potential M&A activity. To thrive, companies that deal with emerging technology […]

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February 13, 2007

Customer Pain Mapping

If you understand your customers’ pain, you have a powerful competitive advantage. That’s because you can target your products and messaging to a market hungry for what you sell.   Hurwitz Customer Pain Mapping isolates the exact sources of frustration, disappointment, and even failure that your customers experience. Our services go beyond diagnosis; we recommend […]

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February 13, 2007

SOA Training & Consulting

Do you want to understand more about what service oriented architecture (SOA) might mean for your company? Are you evaluating the use of SOA? Or are you responsible for actually implementing SOA and other technology solutions? We can help. As SOA experts, Hurwitz &Associates deliver SOA consulting & training under the umbrella of SOA Universe.

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February 13, 2007

Product Positioning & Messaging

You might have an innovative, well-designed, and useful product, but that does not guarantee sales. Working with Hurwitz & Associates, you can determine the most appropriate markets, position your offerings more effectively, and develop messaging that encourages sales to those markets.

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February 13, 2007

Customer Benifit Green Paper

Hurwitz GreenPaper gives you the ability to leverage knowledge about the use of your products and services. Each paper is the product of Primary Research, detailing how a significant group of customers have experienced success with your product. A Hurwitz GreenPaper provides compelling insights into why customers buy, what benefits they gain, and even why […]

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February 12, 2007

Speaking Engagements

Speaking Engagement Content   Hurwitz & Associates is a strategy, research and consulting firm focused on the customer benifit of service oriented architectures from a holistic perspective. The firm also provides insights into the value of related emerging technologies in distributed computing that support this technology transformation

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