Big data


September 17, 2013

Is Data Quality Relevant for Big Data?

One of the biggest benefits from a big data analysis is the ability to find answers to new types of questions and then quickly take action to improve business results. For example, a retailer can leverage social media data to analyze customer reaction to a marketing campaign and make immediate changes rather than waiting several […]

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January 24, 2013

Looking for the Small in Big Data

While the buzz in the big data market is around massive amounts of data and what you can do with that data, in truth companies are more interested in the small stuff. Let me explain. One of the greatest benefits of getting hold of lots of data is that a company can see patterns and […]

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December 13, 2011

The Emergence of Big and Fast Data

Data Management in Transition: Where Are We Heading With Big and Fast Data? Judith Hurwitz, President & CEODr. Fern Halper, Partner A confluence of factors has converged to create one of the most important trends in data anagement – the emergence of Big and Fast Data. These factors include advances in computing technology, the decrease […]

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