One of the biggest benefits from a big data analysis is the ability to find answers to new types of questions and then quickly take action to improve business results. For example, a retailer can leverage social media data to analyze customer reaction to a marketing campaign and make immediate changes rather than waiting several weeks to review results from traditional marketing data sources. Various big data sources such as Twitter feeds, audio files, or emails are analyzed and the resulting patterns that emerge can provide important business value for companies.
Increasingly, leaders understand there is enormous value in integrating...
I am looking forward to attending The Smart Governance Forum (23rd meeting of the IBM Data Governance Council) in California on February 1-3, where I will be a panelist for a session on Smart Governance Analytics. As my panel group started to plan for the event, I did some background research on the Council to understand more about them. What kinds of questions were Council members asking about information governance when they began meeting in 2004 and how are things different today? Have they developed best practices that would be useful to other companies working to develop an information governance strategy?
Cognitive Computing provides detailed guidance toward building a new class of systems that learn from experience and derive insights to unlock the value of big data.
PRESS RELEASE: Victory Index Report for Advanced Analytics
BOSTON, Jun 16, 2014 -- Hurwitz & Associates today announced the findings of The Hurwitz Victory Index Report for Advanced Analytics. Designed as a market research assessment tool, The Hurwitz Victory Index highlights the diverse uses for advanced analytics technology and the vendors who make those applications possible. Some current uses of advanced READ FULL PRESS RELEASE