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Hurwitz & Associates - Insight is Action

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It isn't easy being a small fish in a big pond.  How does a small mortgage company leverage its ability to be nimble in a competitive market? I believe that SaaS offerings are initiating a revolution with broad implications for business models and competitiveness. It is becoming increasingly clear that with the advent of sophisticated software as a service (SaaS) environments combined with process as a service, it is possible and even commonplace for a small company to be competitive.  I had the opportunity to spend some time at IBM’s LotusSphere with a small mortgage company called Signature Mortgage based in...
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